← Eat & Perform

Privacy Policy

Last updated: 18 August 2026

Eat & Perform ("we", "us", "the app") is a performance nutrition app for endurance and combat sports athletes. This policy explains what data we collect, why, and the choices you have. It's a companion to our Terms of Service, which covers billing, liability, and the important note that the app's guidance is not a substitute for professional medical or dietetic advice.

1. Who we are

Eat & Perform is operated by Eat and Perform Ltd, registered in the UK at 53 Hey Street, Long Eaton, Nottingham, NG10 3HA. Contact us about privacy at info@eatandperform.com.

2. What we collect, and why

DataSourceWhy we collect it
Name, age, sex, weight, heightYou, at onboardingCalculates your calorie and macro targets
Training sessions — duration, heart rate, calories, HR zonesApple Health / Health Connect, Strava, and in future WHOOP/TrainingPeaksCalculates exactly how many grams of carbohydrate, protein and fat you burned
Sleep (future, WHOOP only)WHOOP, once connectedFeeds the adaptive fatigue-risk signal
Diet type, allergies, food preferencesYou, at onboardingFilters and ranks recipes — allergies are a hard filter
Recipe selections, favouritesYour in-app activityBuilds your weekly meal plan and shopping list
Shopping list, basket, pantry historyYour in-app activity, and PepestoBuilds a real supermarket basket and avoids re-buying staples
Account email, and a one-time sign-in code sent to itYou, if you create an accountLets your data survive a reinstall and secures your account — no password is stored
Meal photos you choose to takeYou, if you use meal-photo scanningEstimating a meal's macros from a photo
Referral code and who referred youYou, if you send/redeem a referral linkRunning our refer-a-friend program
App usage / crash diagnosticsAutomaticallyFixing bugs and understanding feature usage

Payments. We never see or store your card details ourselves — payment is always handled directly by the payment provider:

3. Health data specifically

4. Who we share data with

5. Your rights (UK GDPR)

6. Data retention

We keep your data for as long as your account is active. Deleting your account removes your personal data within 30 days, except where we're required to keep records longer by law (e.g. financial records).

7. Children

Eat & Perform is not directed at children under 16. We do not knowingly collect data from children under 16.

8. Changes to this policy

We'll notify you in-app of material changes before they take effect.

9. Contact

info@eatandperform.com